“A mind-blowing GTM experience, with strong facilitation”. - Founders within RESPOND Accelerator (decarbonization)

Pre-workshop:

founders receive preparation assignments tailored to their phase and company structure.

• Surfacing GTM bottlenecks for each company in your cohort.

• Though structured method I’ll discover weak areas for improvement. Think of messaging and narratives are too mission driven not outcome focused to target a specific buyer audience.

• All your cohort companies receive a GTM audit.

• We surface important topics to work so that each team and founder will feel that it’s a unique experience and not just another workshop to attend.

Workshops: (full day or half a day)

• Monetization & Revenue: dissect what value to charge for, how and when. By building a use case that you can monetize on. Founders leave the workshop with an accountability monetization & revenue plan to execute on.

• Go-To-Market: each company selects their main channel to find new customers. Deep dive on Channel, Product / Service, Target Segmentation. Prioritizing an ICP to monetize on. Get clarity on your GTM path.

Facilitation approach:

• Interactive, not just lectured-based.

• Formats include Gallery walk, Hot seat coaching, Think - build and reflect. Cross-pollination. Founder feedback.

• A framework to directly apply into a company’s next sprint.

• Consultative first, solution-oriented next, especially when founders are stuck or patterns emerge where founders just don’t know what to do.

• All companies receive individual action plans with specific commitment and accountability partners (within the group)

• This is not just theory, it’s actionable work for each founder and team.

• Founders leave the space with steps forward in their own GTM path.

• I focus on individual work, group theory, cross-pollination of ideas, building feedback cycles in the workshop and creating ripple effects for each company so that we all move forward, when leaving the workshop.

Post-workshop: 1:1 GTM expert coaching

• Individual follow-up.

• Get to the root-cause of GTM bottlenecks, and let’s fix them together.

What founders walk away with:

• Completed ICP document with use case (what problems to solve and whom to serve).

• Positioning statement tested with founder peers, to utilize directly internally within own team and externally to shape it into a narrative your buyers will act on now.

• Monetization hypothesis they can validate the moment they’ll leave the workshop

• GTM action plan with specific steps, goals and milestones to achieve. Next 30-60 days. Highly prioritized.

• Accountability founder partner from the cohort.

Adapts to your Impact Accelerator cohort context:

• UnternehmerTUM RESPOND: industry decarbonization & deep tech focus

• Impact Hub: Regeneration Program emphazing monetization & revenue

• Rockstart Energy / Agrifood: New energy challenge ‘24 ‘25

• Impact Hub: Food Chain Accelerator and Boost je Buurt. Agrifood, circularity, diversity and inclusion

Talk to Régy about your next cohort.

Full day, half a day

In-person or virtual sessions

Cohort size: 8 - 28 startups

Custom scoping based on program needs from program managers

Optional:

Selection committee attendance to help you decide and select founders and startups

Portfolio GTM diagnostic before the workshop - assessing GTM readiness so we can tailor the session to your cohort’s actual needs and gaps.

Let’s schedule a discovery call to understand your impact program better and define the needs so that my workshops will deliver valuable insights to all participants.